Browse Books: Business & Economics / Advertising & Promotion

The Creative Brief Blueprint: Crafting Strategy That Generates More Effective Advertising By Kevin McTigue, Derek Rucker Cover Image
$19.99
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The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters By Joseph Sugarman Cover Image
$24.00
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Ogilvy on Advertising By David Ogilvy Cover Image
$28.00
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D&ad. the Copy Book By D&ad (Editor) Cover Image
By D&ad (Editor)
$25.00
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The Voice of the Underdog: How Challenger Brands Create Distinction By Thinking Culture First By Mike Sullivan, Michael Tuggle Cover Image
$35.00
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The Micro-Script Rules: How to tell your story (and differentiate your brand) in a sentence...or less. By Bill Schley Cover Image
$16.95
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Junior: Writing Your Way Ahead In Advertising By Thomas Kemeny, Jeff Goodby (Foreword by) Cover Image
By Thomas Kemeny, Jeff Goodby (Foreword by)
$29.95
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101 Things I Learned® in Advertising School By Tracy Arrington, Matthew Frederick Cover Image
$18.00
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Full Circle Marketing: Transform Your Marketing & Turn Customers Into Evangelists By Wayne Mullins Cover Image
$12.95
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Why Advertising Fails: And How to Make Yours Succeed By Dan S. Kennedy Cover Image
$19.99
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(This book cannot be returned)
Propaganda: A Master Spin Doctor Convinces the World That Dogsh*t Tastes Better Than Candy By Edward L. Bernays, William Garner (Editor) Cover Image
$15.95
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The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand By Al Ries, Laura Ries Cover Image
$18.99
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